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The aim of this brochure is to clearly report Polyflor's environmental performance for 2011's trading period. We have sound environmental credentials and systems in place, but it is important to continue to build on this.Transparency is crucial at a time where environmental issues become increasingly important and companies seek commercial advantage wherever they can. The term 'greenwashing' is one that we are all aware of and one that we want to avoid.Polyflor operates an open communication policy with all stakeholders. Our aim is to inform - whether this is reporting on something very positive or something which may not have been as good or successful as we would have liked. For instance in 2009 we recycled 210 tonnes of liquid waste, but in 2010 this figure dropped to 164 tonnes - the reason for this being that we had less waste to recycle. However such a comparison might be misconstrued but we didn't sidestep reporting it. Whilst having achieved a great deal in recent years Polyflor is by no means 'perfect'. Like all manufacturers, we have an environmental impact and we also have a responsibility to minimise this impact.introductionWelcome to Polyflor's 7th reportEnvironmentally Preferable Flooring 2012 Introduction